Expand eCommerce opportunities by developing successful multichannel digital retail strategies aligned to shoppers' changing paths to purchase.
  • Mastering eCommerce Fundamentals: Ratings and reviews
    Mastering eCommerce Fundamentals is a monthly series that provides tactics that can immediately and positively impact your eCommerce execution. ...
  • Alibaba confounds doubters with another powerful quarter and 42% growth
    Having posted another stellar quarter of growth, Kantar examines how Alibaba's consumer-centric model is building its domestic dominance and creating ...
  • Amazon International: The big beats from Q2 2019
    This slide summary report evaluates the Q2 2019 financial results, highlights key international initiatives and important themes ahead.
  • North America: Amazon Prime Day 2019 recap
    This visual summary examines the key themes and insights during Amazon’s 2019 Prime Day in North America.
  • Battle of the Titans: Amazon vs. Walmart series
    As Amazon has expanded its influence and battled Walmart to be the most-shopped retailer in America, the comparisons — and faceoffs — between ...
  • Amazon 2020: Exceeding expectations with a winning plan
    Review Amazon’s core pillars and strategies to capitalize on growth. Evaluate the evolution of Amazon’s approach to omnichannel. Take a case study ...
    

Identify and leverage emerging trends in digital retail, technology, supply chain, and marketing to grow eCommerce and better target shoppers across multiple channels.

Interactive Chart: Amazon and Prime Penetration

Amazon's rise as a retail force has been swift and steady. To better understand the growing reach of Amazon among shoppers, use this interactive graphic to see the multi-year trend in shopping Amazon.com and Prime membership.
Line: Percent of U.S. Households Shopped Amazon.com during Past Four Weeks
Bars: Percent of U.S. Households with Amazon Prime Membership*

Understanding Pure Play Retailers

 
ARTICLE

Alibaba confounds doubters with another powerful quarter and 42% growth

16 Aug 2019

  By: Harriet Leach

Having posted another stellar quarter of growth, Kantar examines how Alibaba's consumer-centric model is building its domestic dominance and creating a launchpad for greater growth both at home and internationally.

 
Summary Slides

Amazon International: The big beats from Q2 2019

6 Aug 2019

By: Harriet Leach.  11 Slides

This slide summary report evaluates the Q2 2019 financial results, highlights key international initiatives and important themes ahead.

 
Summary Slides

Amazon North America: The big beats from Q2 2019

2 Aug 2019

By: Rachel Dalton.  11 Slides

This slide summary report evaluates the Q2 2019 financial results, highlights key North America initiatives and important themes ahead.

 
Summary Slides

North America: Amazon Prime Day 2019 recap

30 Jul 2019

By: Kantar Research Team.  67 Slides

This visual summary examines the key themes and insights during Amazon’s 2019 Prime Day in North America.

 
Summary Slides

Battle of the Titans: Amazon vs. Walmart series

29 Jul 2019

By: Rachel Dalton, Laura Kennedy.  17 Slides

As Amazon has expanded its influence and battled Walmart to be the most-shopped retailer in America, the comparisons — and faceoffs — between the two behemoths have been hard to ignore. This study examines the two retailers’ online grocery baskets, and ultimately, who wins on price.

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The Shoppers' Evolving Path to Purchase

 
Followers: 449
BLOG POST

Rethinking big store perimeters

2 Sep 2019  By: Ray Gaul

Retailing in the Week Ahead – Week 36, 2019 Conventional wisdom has it that the inside perimeter of big stores is where services are positioned. These include the lottery tickets, tobacco lockers, newsstand, or a click & collect area, even cafés/restaurants. This makes sense ...

 
Followers: 73

In our most recent loyalty research Kantar found that attaining consumer loyalty is a continuous challenge for suppliers facing a multitude of external factors in their attempts to understand complex drivers behind shopper decision-making. At the same time, new data insights are increasingly ...

 
Summary Slides

Beauty + Loyalty: Key capabilities to boost your loyalty program

20 Aug 2019

By: Kantar Research Team.  20 Slides

Kantar assesses the best-in-class loyalty programs in the beauty sector to distill the optimum scheme to drive engagement in this most progressive of channels for connecting with shoppers. These lessons are essential for all brands regardless of where they play.

 
Summary Slides

Ingenious innovations and initiatives: July 2019

15 Aug 2019

By: Kantar Research Team, Howard Lake.  13 Slides

This month's report focuses on programs and initiatives designed to capture and retain shopper loyalty in an ever-more complex landscape. From traditional supermarkets to eCommerce pureplayers, these innovations will impact on how supplier conversations are framed going forward.

 
Summary Slides

eCommerce ON report: Global Insights Report 2019 -- Wave 1

25 Jul 2019

By: Kantar Research Team, Malcolm Pinkerton.  37 Slides

eCommerce ON offers a foundational, shopper-centric understanding of eCommerce across categories and countries. This global overview introduces you to this exciting new project and details the scope of this unique and groundbreaking Kantar study.

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Developing Multichannel Strategies

 
Executive Summary

Home Depot Executive Summary

13 Sep 2019

By: Laura Kennedy.  24 Slides

Our executive summary of Lowe's includes a look at the retailer's strategic positioning and an overview of its merchandising, marketing, and operations.

 
Executive Summary

Lowe's executive summary

13 Sep 2019

By: Laura Kennedy.  25 Slides

Our executive summary of Lowe's includes a look at the retailer's strategic positioning and an overview of its merchandising, marketing, and operations.

 
ARTICLE

Disruption 2.0: How Reliance will reshape Indian retail

6 Sep 2019

  By: Howard Lake

The battle between Walmart's Flipkart and Amazon defines India's retail future for many, but a new contender is now emerging that threatens to become a key player in the market's omnichannel space, one that brands and suppliers across categories cannot ignore.

 
Five Slides

Sainsbury's: The five slides you need

5 Sep 2019

By: Derya Guvenc.  12 Slides

As the retailer refocuses following the failed merger with Asda, Kantar reassesses Sainsbury's new priorities and strategies as it seeks growth in a tough trading climate. With key takeaways for brands and suppliers, we analyse where to win with this major UK client.

 
ARTICLE

Co-op’s ‘Closer’ strategy: Shopper-first transformation in convenience retail

29 Aug 2019

  By: Derya Guvenc

The UK's Cooperative Group has recovered from a disastrous few years of mismanagement and rebounded with a new focus and strategy that hints at how leading accounts will look to reconfigure their businesses going forward, making it one to watch for all brands and suppliers.

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Staying Ahead of Emerging Trends

 
Summary Slides

Hidden gems of the grocery channel: Q3 2019

10 Sep 2019

By: Ellie Pinto.  20 Slides

The Hidden Gems series highlights ideas and themes from smaller retailers that Kantar does not regularly track. Read about this quarter’s innovation and developments in store formats, digital/technology, and executive leadership changes.

 
ARTICLE

Are automated stores really the future of retail?

28 Aug 2019

  By: Clara Elbaz

Much-touted as the 'future of convenience', are automated stores set to have the impact on supply and operations that many have supposed? While key clients continue to experiment with these advanced formats, it seems clear many obstacles remain before they become commonplace.

 
ARTICLE

Alibaba wants to wholesale to the world

8 Aug 2019

  By: Howard Lake

Having opened up AliExpress globally, Alibaba is now keen to globalize an already vast online B2B space by bringing its digital expertise to worldwide wholesale. With it now making overtures to Amazon Business clients in the US, will this further energize an already fast-growing sector?

 
Summary Slides

Ingenious innovations and initiatives: June 2019

26 Jul 2019

By: Kantar Research Team, Howard Lake.  13 Slides

June's innovations across the retail world focuses on how shopper demands -- around convenience, sustainability, traceability, and more -- are forcing retailers to develop new formats and models that will have consequences for brands and suppliers alike.

 
Summary Slides

Ultrafresh Studies: Technology, the next frontier

16 Jul 2019

By: Ray Gaul.  13 Slides

How new and innovative technologies will progress the Ultrafresh ethos across retail and dramatically change the demands on suppliers in the future.

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